We are looking for a data-driven and growth-oriented Sr. SEO Specialist with deep eCommerce experience to lead and scale our organic search strategy. The ideal candidate will have a proven track record in improving search visibility, increasing traffic, and driving revenue growth through SEO best practices tailored for high-volume eCommerce platforms.
What You’ll Be Doing
- Developing and implementing effective search engine optimization (SEO) strategies
- Optimizing keywords and other SEO factors in web pages for better search engine visibility
- Performing ongoing keyword research including discovery, competition analysis, and identifying new keyword opportunities
- Executing tests, analyzing data and results, and identifying trends to maximize ROI in paid search campaigns
- Tracking, reporting, and analyzing website performance using tools like GA4 and Google Search Console
- Developing and executing a robust link-building strategy
- Collaborating with editorial and marketing teams to optimize content for SEO across blogs, PR, social media, and other platforms
- Reviewing technical SEO issues and recommending appropriate fixes
- Recommending changes to website architecture, content, and linking to improve keyword rankings
What We’d Love To See
- Proven experience owning and executing end-to-end SEO strategies (technical, on-page, off-page) for eCommerce websites
- Demonstrated ability to optimize large-scale product and category pages
- Experience conducting detailed technical SEO audits and working with developers to resolve site performance issues (e.g., Core Web Vitals, crawlability, indexing)
- Ability to build SEO strategies aligned with user intent, product goals, and content direction
- Collaborative mindset with a track record of working effectively with content, product, UX, and tech teams
- Familiarity with structured data and schema implementation
- Strong analytical skills with a knack for turning SEO data into actionable insights
It’d Be Great If You Had
- 5+ years of SEO experience, including 3+ years in eCommerce
- Expertise in tools like Screaming Frog, Ahrefs, Semrush, SurferSEO, GA4, and Google Search Console
- Experience working with eCommerce platforms such as Shopify or Magento
- Understanding of HTML, CSS, and JavaScript basics
- Familiarity with Google Tag Manager (GTM) and experience in paid digital marketing channels
- Strong project management skills with the ability to clearly communicate SEO strategies to stakeholders
- Up-to-date knowledge of SEO trends, algorithm updates, and evolving eCommerce search behaviors
